CLIENT WORK
Emerald Luxury Transportation
PR Campaign
The Tower Creative team worked with Emerald Luxury Transportation on a comprehensive digital rebranding initiative, which included content creation in both photo and video formats. Over the course of two consecutive semesters, the team has helped modernize the brands online image, aligning it with the luxury and professionalism that define its services.
Rebecka's Lingerie
Strategic Communications Campaign
The purpose of this campaign was to raise awareness of the comprehensive size range available and the mission of catering to diverse boddy types, while actively attracing new customers through promoting the 45th anniversary celebration.
Sweet's Treats Food Truck
Social Media Management
The TCC team collaborated with local food truck, Sweet’s Treats, to create content for various platforms to boost the brands online presence. Drawing from visuals and brand voice, the team developed a comprehensive social media strategy, tailored to strengthen the brands identity.
Rebecka's Lingerie
45th Anniversary Celebration
The Event Planning class in the Public Relations Department collaborated with the TCC team to recruit Belmont students who would exhibit their past works or new creations at an event for their client Rebeccka’s Lingerie.
Nashville Children's Choir
Marketing For Friends Day
At Tower Creative Communications, our team partnered with the Nashville Children’s Choir to promote their special “Friends Day” event. Creating heartfelt video interviews and digital content to celebrate young voices and build community through song.
PR/SMM Palooza
Event Support
The TCC team partnered with the Event Planning class in the Public Relations Department to organize and oversee the set up of PR/SMM Palooza. The team also served as hostesses, showcasing a significant collaboration for this important event.
TEDxYouth Jefferson Street
Promotional Plan
The TCC team developed the TEDxYouth JeffersonStreet promotional plan to help their client empower Nashville’s youth (ages 14-24) to share innovative ideas, diverse perspectives, and inspiring stories.
The EPICC Project
Social Media Campaign
Each member of the TCC team developed a promptional plan to raised awareness of six programs with the goal of recruiting congregations in Davidson County. The EPICC Project was designed by leaders of the Congregational Health and Education Network (CHEN) and faculty from Tennessee State University, Meharry Medical College, and Vanderbilt University. The project is funded by the National Institute on Minority Health and Health Disparities (NIMHD).
The TCC team wrote the interview questions, shot, and edited a video to commemorate Rebecka’s Lingerie 45th anniversary. View video here: https://youtu.be/Rt9BgTSukVk